Hunch

Legal

Privacy Policy

Last updated: July 3, 2026

This Privacy Policy explains how Hunch (“Hunch,” “we,” “us,” or “our”) collects, uses, shares, and protects information in connection with the Hunch websites, applications, and services (the “Service”). It also describes the choices and rights available to you.

By using the Service, you agree to the practices described in this Policy. If you do not agree, please do not use the Service. This Policy is incorporated into our Terms of Service.

1. Who this Policy covers

This Policy applies to: (a) visitors to our websites; (b) individuals who register for, administer, or use an account (our “customers” and their authorized users); and (c) individuals whose business or professional information is processed through the Service.

For account and website information, we act as the controller. For information our customers submit to or configure within the Service, we generally act as a processor on the customer's behalf, and the customer's own privacy notices govern that processing.

2. Information we collect

Information you provide to us. When you create an account, subscribe, or contact us, we collect information such as your name, work email address, company name, role, account credentials, billing and transaction details, the configuration and preferences you set within the Service, and the content of your communications with us.

Information we collect automatically. When you use the Service, we collect usage and log information such as pages and features accessed, actions taken, timestamps, approximate location derived from IP address, device and browser type, and similar technical information. We use cookies and similar technologies as described below.

Business and professional information processed through the Service. To provide the Service, we process information relating to businesses and the professional roles and activities of their representatives, where such information is publicly available or otherwise lawfully obtained. This information is processed in a business-to-business, professional context.

Information from services you connect. If you choose to connect a third-party service to the Service, we process information from that service as needed to provide the integration you have enabled, in accordance with the permissions you grant.

3. How we use information

We use information for the following purposes:

  • to provide, operate, maintain, and secure the Service, and to deliver the features and outputs you request;
  • to create and administer your account, authenticate users, and provide customer support;
  • to process payments and manage subscriptions, renewals, and billing;
  • to communicate with you about your account, service updates, security notices, and, where permitted, relevant product information (you may opt out of marketing messages at any time);
  • to monitor, analyze, and improve the performance, reliability, and safety of the Service;
  • to detect, prevent, and respond to fraud, abuse, security incidents, and violations of our Terms; and
  • to comply with legal obligations and enforce our agreements.

We do not use your account content or the content you configure within the Service to build or offer data products to other customers.

4. Legal bases for processing

Where the General Data Protection Regulation, the UK GDPR, or similar laws apply, we process personal information on the following legal bases: performance of a contract with you; our legitimate interests in operating, securing, and improving the Service and in conducting business-to-business outreach and analysis, balanced against the rights and interests of the individuals concerned; compliance with a legal obligation; and, where required, your consent. Where we rely on consent, you may withdraw it at any time.

5. How we share information

We do not sell your personal information. We share information only as described here:

  • Service providers. We share information with vendors that perform services on our behalf, such as hosting, payment processing, communications, and analytics. These providers are bound by contractual obligations to protect information and to use it only to provide services to us.
  • Integrations you enable. When you connect a third-party service, we share information with it at your direction to provide that integration.
  • Legal and safety. We may disclose information where we believe it is reasonably necessary to comply with law, respond to lawful requests, protect the rights, safety, and property of Hunch, our users, or others, or enforce our Terms.
  • Business transfers. If we are involved in a merger, acquisition, financing, reorganization, or sale of assets, information may be transferred as part of that transaction, subject to this Policy.
  • With your consent. We share information for any other purpose disclosed to you with your consent.

6. Cookies and similar technologies

We use cookies and similar technologies to keep you signed in, remember your preferences, secure the Service, and understand how the Service is used. Some cookies are essential for the Service to function; others help us analyze and improve it. You can control cookies through your browser settings, though disabling some cookies may affect functionality.

7. Data retention

We retain personal information for as long as needed to provide the Service, maintain your account, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we delete it or anonymize it. Following account termination, we may delete account content in accordance with our standard retention practices; you are responsible for exporting any data you wish to keep beforehand.

8. Data security

We maintain administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, and alteration, including encryption in transit, access controls, and the principle of least privilege. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. You are responsible for keeping your credentials confidential and for configuring access within your workspace appropriately.

9. International data transfers

We may process and store information in countries other than the one in which you are located, including countries that may not provide the same level of data protection as your jurisdiction. Where required, we implement appropriate safeguards for such transfers, such as standard contractual clauses. By using the Service, you understand that your information may be transferred as described.

10. Your rights and choices

Depending on your location, you may have rights regarding your personal information, including the right to access, correct, update, or delete it; to object to or restrict certain processing; to data portability; and to withdraw consent where processing is based on consent. Where the California Consumer Privacy Act applies, you may have the right to know what personal information we collect, to request deletion, to correct inaccurate information, and to not be discriminated against for exercising your rights. We do not sell personal information.

To exercise any of these rights, or to make a request on behalf of an individual whose professional information is processed through the Service, contact us at hello@usehunch.co. We will respond consistent with applicable law and may need to verify your identity. If you are an individual whose information a customer processes through the Service, we may direct your request to the relevant customer, who acts as the controller for that information.

You may unsubscribe from marketing emails at any time using the link in those emails. Essential service and transactional messages are not marketing and may still be sent.

11. Children's privacy

The Service is intended for business use by adults and is not directed to children. We do not knowingly collect personal information from anyone under 18. If you believe a child has provided us personal information, contact us and we will take appropriate steps to delete it.

12. Third-party websites and services

The Service and our websites may link to or interoperate with third-party websites and services that we do not control. This Policy does not apply to those third parties, and we encourage you to review their privacy notices.

13. Changes to this Policy

We may update this Policy from time to time. If we make material changes, we will provide notice, such as by posting the updated Policy with a new effective date or by other means required by law. Your continued use of the Service after the changes take effect constitutes acceptance of the updated Policy.

14. Contact us

If you have questions or requests regarding this Policy or your personal information, contact us at hello@usehunch.co.